Mars Curiosity Rover Social Media Award

Mars Curiosity Rover Social Media Award

Mars Curiosity Lands South by Southwest Interactive Award

The down-to-Earth persona of NASA’s Mars Curiosity rover, expressed on Twitter, Facebook, live streaming on Ustream, viral videos and the first Foursquare check-in from another planet, has captured the 2013 South by Southwest (SXSW) Interactive Award for best social media campaign.

KONY 2012

KONY2012 is a fine example of the power of social media to promote a good cause. The following  is extracted from Wikipedia… Kony 2012 is a short film created by Invisible Children, Inc. and released on March 5, 2012. The film’s purpose is to promote the...

Anti-SOPA and PIPA Campaign

David Tucker suggested this for inclusion… Thanks, David. The U.S. government considered legislation related to digital intellectual property rights (SOPA – Stop Online Piracy Act and PIPA – Protect Intellectual Property Act). While the intentions...
BlendTec Blenders

BlendTec Blenders

While the BlendTec blenders are a consumer product, they are high-end and their example still applies in the B2B world. They are creating compelling content that drives people to their website (www.willitblend.com). This content takes the form of short videos that,...